This Is What Works in Facebook Headlines: The 20 Most Effective Phrases

Which phrases in headlines are most effective in encouraging people to engage with articles on Facebook? To find out, Buzzsumo examined the performance of 100 million article headlines published this year. Read the full article at MarketingProfs

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https://www.marketingprofs.com/charts/2017/32344/the-20-most-effective-headline-phrases-on-facebook

How Marketers Find Social Media Influencers

Most marketers find social media influencers for campaigns by reaching out to them directly rather than by using influencer platforms or talent agencies, according to recent research from Bloglovin'. Read the full article at MarketingProfs

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https://www.marketingprofs.com/charts/2017/32333/how-marketers-find-social-media-influencers

Owned, Paid, and Earned: The Social Media Trifecta [Infographic]

Owned, earned, and paid social media are often thought of as separate tactics of a brand's social strategy. But ensuring all three work together can give you the biggest and best results. See how to make that happen. Read the full article at MarketingProfs

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https://www.marketingprofs.com/chirp/2017/32283/owned-paid-and-earned-the-social-media-trifecta-infographic

How to Build a Micro-Influencer Marketing Program in the Months Before Black Friday

Black Friday might seem like it's a long time away, but some of the most worthwhile holiday marketing activities require months of planning. If you want to build out a micro-influencer program for the holiday season, this 5-month plan will get you started. Read the full article at MarketingProfs

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https://www.marketingprofs.com/articles/2017/32332/how-to-build-a-micro-influencer-marketing-program-in-the-months-before-black-friday

Hubcast 144: New HubSpot Analytics Engine, LinkedIn Groups, & Stitch Integration

This week on the Hubcast: Marcus and George talk about HubSpot's new analytics engine, a big change to LinkedIn Groups and what to do with $100,000 from...

The post Hubcast 144: New HubSpot Analytics Engine, LinkedIn Groups, & Stitch Integration appeared first on The Sales Lion.

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https://www.thesaleslion.com/hubcast-144-new-hubspot-analytics-engine-linkedin-groups-stitch-integration/

#SocialSkim: Facebook's Huge Investment, YouTube at VidCon: 11 Stories This Week

Facebook to spend millions on original shows, hits major user milestone; YouTube's VidCon announcements and its experimental app open to all; Instagram tires to make you share more; Reddit's big video effort; why you can't just focus on paid social; more! Read the full article at MarketingProfs

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https://www.marketingprofs.com/chirp/2017/32370/socialskim-facebook-original-shows-youtube-at-vidcon-11-stories-this-week

This Is What Works in Facebook Headlines: The 20 Most Effective Phrases

Which phrases in headlines are most effective in encouraging people to engage with articles on Facebook? To find out, Buzzsumo examined the performance of 100 million article headlines published this year. Read the full article at MarketingProfs

from
https://www.marketingprofs.com/charts/2017/32344/the-20-most-effective-headline-phrases-on-facebook